Infographic texts must be to the point and easy to read. In this blog, we will be covering industry secrets accumulated from over 10,000 listings. It sparks an impulsive decision before their logical brain takes over. Here is a powerful statistic from a Google survey conducted on online shoppers Īlthough reviews, ratings, and content are important for consumers decision making process, it is the images that connect them to the product. Our brains produce emotional responses to visual aids much faster than information. Social proof allowing shoppers to verify the brand reputation Informs the shoppers on the product and feeds the algorithm data for it to display the listing on relevant keywords Showcases the value proposition of the product For any brand, the product listing is its prime real estate, weighing heavily on its overall performance.įirst, let’s understand the fundamental elements of an Amazon FBA listing and their directed purpose: How well your brand is positioned on the platform depends on two main factors – product differentiation and the listing outlook. 62% of US consumers who have access to the internet, shop online at least once a month.

Amazon product photography